You're not bad at marketing. Nobody ever told you exactly what to do.
Every Google term you've nodded along to, every setting you've been afraid to touch — KaeRae Education explains it in plain language and then hands you the next step. Not theory. The actual thing to go do.
GOOGLE-CERTIFIED SINCE 2015
11-YEARS IN GOOGLE ADS & SEO
100 + BUSINESSES WORKED WITH ON GOOGLE MARKETING
TAUGHT BY KAE A REAL HUMAN
Two kinds of capable, both stuck for a minute.
WHO IS THIS FOR
Most business owners avoid their own Google tools entirely — not because they're not capable, but because nobody ever explained the basics in plain language. This series exists to fix exactly that: one simple, usable tip at a time, until opening your Business Profile, your Ads account, or your Analytics stops feeling like a foreign country.
THE STARTER
You haven't begun yet
You know marketing matters and you've avoided it anyway — not because you're lazy, but because nobody's ever told you where "start" actually is. That's not a knowledge gap. That's a missing map.
THE STUCK ONE
You already tried
You clicked around your Google Business Profile at 11pm, changed a few things, and still don't know if any of it worked. You need the explanation nobody gave you the first time — not a second sales pitch.
THE FREE FIRST STEP
100 Google Secrets
Two short emails a week, every Tuesday and Thursday, for a year. Each one hands you a single thing about Google marketing you didn't know yesterday — small enough to read on your phone, useful enough to act on before lunch.
TUES & THURS
Delivery days
~ 2 MINS
Per email
1 YEAR
Full series
$ 0
No card, no login
No pitch buried in the footer, no "upgrade now" countdown. If you never subscribe to anything else, you'll still walk away knowing more about your own Google presence than most of your competitors do.
One click to start. Unsubscribe from any email, no hard feelings.
One path, paced by you.
HOW IT IS STRUCTURED
100 Google Secrets
A free email series, two mornings a week for a year. No pitch, no login — just one useful thing about Google marketing you didn't know yesterday.
Google Newbie
The foundation. Seven chapters, twenty-seven lessons, roughly three months at your own pace, with a Friday check-in to keep you moving. Nothing about Google is assumed — including that you know what a "conversion" is.
Coming Soon!
Google Confident
About six months of going deeper, using Kae's own strategy framework adapted to your business, plus monthly office hours with an actual person to ask. Comes with a quick-start recap if you're arriving from Newbie or fresh off the street.
Bootcamps
Full Google Strategy, Google Ads, or Wix Websites — each one bundles the slower path into a single track. The Full Strategy bootcamp includes a lifetime-access option, a capstone strategy blueprint, and a dashboard you actually own. Life happening doesn't mean starting over.
Four rulls, we don't break.
HOW WE TEACH
These aren't marketing language — they're the filter every lesson gets written through before it's allowed to go out. If a piece of content breaks one of them, it gets rewritten, not published.
Curious
Every lesson opens a door instead of closing one — we find the interesting question hiding under a boring-looking topic.
Plainspoken
Vocabulary gets explained the moment it shows up. Every time. There's no such thing as a dumb question here.
Patient
There's no clock running. A lesson written in month one still holds up in month six. Nobody here is "behind."
Playful
A well-placed joke, a small aside, a moment of relief. Learning your own marketing shouldn't feel like homework.
Questions worth asking up front.
BEFORE YOU START
Become a part of the — Google Rebels.
THE COMMUNITY
It's where Starters ask the question they were embarrassed to ask, and Stuck Ones finally hear "oh, that's it?" said out loud. Not a comment section — a running thread of actual business owners, at every stage, fixing the same Google stuff you are.
INCLUDED WITH GOOGLE NEWBIE, GOOGLE CONFIDENT, AND EVERY BOOTCAMP. NOT PART OF THE FREE 100 GOOGLE SECRETS SERIES.
Ask anything, anytime
Post the question you didn't want to ask your last agency out loud. Someone's usually already answered it.
Monthly office hours
Google Confident and Bootcamp members get a live session with Kae — bring your actual account, not a hypothetical.
Real member wins
A running Stories board of check-ins and progress — the unpolished kind, shared only with permission.
No feed to babysit
No algorithm, no follower count, nothing to maintain. Just the thread you need, when you need it.